Use the menu to update your language Utilice el menú para actualizar el idioma

Notifications (0)

About Southeast Toyota Finance

Since 1981, we’ve provided a wide range of financing and leasing options, along with award-winning customer support to help millions of customers Go Places in their favorite vehicle. We’re excited to have you join us!

Our History

In 1981, we started out as World Omni Financial Corp: the first captive auto finance company established in the United States for an import car manufacturer. Back then, we realized that our dealers and customers were having difficulty obtaining credit and competitive interest rates from traditional financial institutions, and we wanted to create a solution. Although we changed our name to Southeast Toyota Finance in 1996, not much else has changed since those first days. Our focus has always been to support our customers and get them behind the wheel of their dream vehicle, while also providing a wide range of financial solutions for our dealers.

SETF Through The Years


Our first lease contract was a Toyota long bed truck, in 1983, Hollywood, Florida.


In 2003, we funded our 1 millionth contract. By 2016, that number reached 3 million.


In 2004, World Omni became the first automotive servicer to receive a Strong rating form Standard & Poor’s - the highest ranking possible for a consumer finance, automobile loan and lease servicer.

Our Impact

Today, Southeast Toyota Finance is the leading provider of retail financing and leasing for new Toyota vehicles within the market we serve: Alabama, Florida, Georgia, North Carolina and South Carolina. Our success is a result of innovative finance programs, loyalty programs, college graduate and military rebate programs, and our commitment to strong dealer relationships and customer service.

As we’ve grown over the years, so have the number of Associates we employ, today totaling more than 1,200 people in the southeast market we serve. We’re proud of the economic impact we make in the cities where our offices are located, but we’re even more proud of the award-winning Customer Care offered by our local Associates, like our No. 1 ranking .

For our dealership partners, Southeast Toyota Finance offers a portfolio of loans, including inventory financing, as well as working capital, real estate and construction loans.