Southeast Toyota Finance (SET Finance or SETF) is an operating division and d/b/a of World Omni Financial Corp., which was established in 1981 as the first import automotive captive finance company in the United States. SET Finance offers financing to Toyota dealers and consumers in Alabama, Florida, Georgia, North Carolina and South Carolina.

Southeast Toyota Finance is the leading provider of retail financing and leasing of new Toyota vehicles within its operating footprint, consistently ranking at the top of its class in market share and dealership satisfaction. SET Finance owes its success to its innovative finance programs (including retail and lease programs), loyalty programs, college graduate and military rebate programs, and its commitment to strong dealer relationships and customer service. 

SETF's portfolio of dealership loans includes inventory financing, as well as working capital, real estate and construction loans.